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September 20, 2011 AT 12:00 am

Reading Rainbow: The Next Generation

Reading Rainbow: The Next Generation @ Fast Company.

LeVar Burton, a children’s literacy advocate and a former star of Star Trek: The Next Generation, plans to make an ambitious comeback, giving the once-loved Reading Rainbow brand a 21st-century upgrade. Burton’s for-profit venture, RRKidz, plans to launch an educational iPad app that lets children explore topics of interest–such as, say space–in a multimedia-rich environment, with voice-over-enhanced children’s books, familiar videos of Burton at real-life places (like NASA), and, of course, games. Burton tells Fast Company he’s on a mission to “get kids hooked on books,” and says his company is “going to where kids are today; those devices that they love to spend time on.”

We’re sure there will be a Where in the World is Carmen Sandiego for iOS soon too :)

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  1. I used to watch RR when i was little, i am glad that there is still the interest in RR, what ever forum it may be.

  2. I think he means that he wants to get kids hooked on reading, ’cause if he wants to get them hooked on books, an iPad app might not be the best avenue…

    I applaud the idea though, and hope it succeeds.

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