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May 10, 2012 AT 10:01 am

Bloomberg Businessweek Profiles Makerbot Founder Bre Pettis

Ashlee Vance from Business week spent the day with Makerbot Founder Bre Pettis.

Pettis boasts about bringing some manufacturing chops back to Brooklyn. “These streets used to be lined with manufacturing companies,” he says. “Show me another one now besides us.” Fair enough. But Pettis does not exactly ooze “titan of industry.” “We like what we are doing and are having a good time,” he says. “We treat our customers as our friends. They are the coolest people in the world, and we’re supporting them being creative.” Meanwhile, the manufacturing floor at the BotCave seems more reminiscent of a college dorm room than a Toyota production line, with its barely controlled chaos and super-funky startup aesthetic.

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