The problem for SparkFun is that while it has experienced phenomenal growth, it’s also worried that it’s seeing a plateau. Lara Boudreaux, the project manager for the marketing department at SparkFun, said the company had sales of $27.5 million in 2012 but only grew 9.6 percent year over year.
The fear is that while the marketing interest in DIY and the maker movement is still high, the typical customer has been reached. Growth may now come from getting the established clientele to buy more. And while many DIY hackers are willing to spend on their hobby, growing in a saturated market is tough.
Stop breadboarding and soldering – start making immediately! Adafruit’s Circuit Playground is jam-packed with LEDs, sensors, buttons, alligator clip pads and more. Build projects with Circuit Playground in a few minutes with the drag-and-drop MakeCode programming site, learn computer science using the CS Discoveries class on code.org, jump into CircuitPython to learn Python and hardware together, TinyGO, or even use the Arduino IDE. Circuit Playground Express is the newest and best Circuit Playground board, with support for CircuitPython, MakeCode, and Arduino. It has a powerful processor, 10 NeoPixels, mini speaker, InfraRed receive and transmit, two buttons, a switch, 14 alligator clip pads, and lots of sensors: capacitive touch, IR proximity, temperature, light, motion and sound. A whole wide world of electronics and coding is waiting for you, and it fits in the palm of your hand.
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