Being in Toys R Us is our first step towards proving to the world that engineering for girls is a mainstream concept. We are faced with an enormous opportunity and challenge: we must prove that GoldieBlox deserves to be on the shelves.
The odds are against us. We’ve been told that GoldieBlox can’t survive in mass stores next to Barbie. Convention says that engineering toys for girls are a “niche” for the affluent, and for the internet. Together, we must prove convention wrong. Here’s how you can help:
1) Go to your local Toys R Us and find GoldieBlox (it’s kind of like “Where’s Waldo?”)
2) Share this video with your friends on Facebook
3) Tweet or Instagram pictures of GoldieBlox on store shelves (#GoldieBloxintheWild)
4) Forward this email to 10 friends or family members
It’s time to march friends, family, and children into Toys R Us, look at the Barbies on the shelves, and then walk out with GoldieBlox instead.
Debbie + Team Goldie
Have an amazing project to share? Join the SHOW-AND-TELL every Wednesday night at 7:30pm ET on Google+ Hangouts.
Join us every Wednesday night at 8pm ET for Ask an Engineer!
Learn resistor values with Mho’s Resistance or get the best electronics calculator for engineers “Circuit Playground” – Adafruit’s Apps!
Maker Business — “Inside One of the World’s Most Secretive iPhone Factories”
Wearables — With aging comes beauty
Electronics — Breadboard Capacitance
Biohacking — “1 Minute of All-Out Exercise May Have Benefits of 45 Minutes of Moderate Exertion”
No comments yet.
Sorry, the comment form is closed at this time.