@ohsummit #ohsummit – Sophi Kravitz Open source Products, Can you Profit?

Summit

Sophi Kravitz Open source Products, Can you Profit?

Sophi Kravitz is an engineer whose company, MIX, develops behavioral training products for scientists and consumers. Her talk was about a formulaic approach to determine the product’s market size, or if a product even has a market at all. She developed and used this formula to determine that MIX’s open source mouse nosepoke product was marketable. She is working on a novelty “Goldfish trainer” product which probably does not have a market and a new mouse trainer that probably does.


Ohsummit 2013-1
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