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March 4, 2014 AT 12:30 pm

Keurig will use DRM in new coffee maker to lock out refill market?

Keurig 2Color Corporate Logo-Copy
Keurig Will Use DRM In New Coffee Maker To Lock Out Refill Market.

The plan was confirmed by Keurig’s CEO who stated on a recent earnings call that the new maker indeed won’t work with “unlicensed” pods as part of an effort to deliver “game-changing performance.” “Keurig 2.0” is expected to launch this fall.

Get ready for reverse engineering coffee pods.


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2 Comments

  1. And then, from the other side…http://geekbeat.tv/use-k-cups-with-any-coffee-maker-with-the-k-pod/

  2. Somehow I think our Keurig 1.0 will still work on unlicensed brands.

    But what hacking is all about is to get Keurig 2.0 to work with unlicensed brands!!!

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