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Beyond Airwave: How Oakley is building the ultimate smart sports glasses #WearableWednesday

Gallery Stuff

Stuff has the story on the latest iterations of Oakley’s smart goggles.

Oakley’s HUD skiing and snowboarding goggles Airwave, built in partnership with Recon Instruments, were its first leap into AR sports tech in 2012. The goggles have a built-in heads up display – that looks like a 14in screen from 5 feet away – as well as GPS, Bluetooth, preloaded maps, music control and onboard sensors. A 1.5 model has already been launched in November 2013 with improved battery life…

There’s no question of Oakley’s intentions. We ask if they can apply Airwave’s design, tech features and UI to other sports.

“Absolutely,” says Calilung. “If you go to any serious enthusiasts – not even active competitors – the amount of data they’re collecting now, from Strava and any of those programs, it’s massive. They are waiting for it. Headborne is just a natural place to put it. Luckily at Oakley, we’re in that space.”

“If I had a dream about that scenario – when I’m out mountain biking in Colorado, I actually want to see the mountains, while having a piece of technology that can be as elegant and unobtrusive as possible but give me all the trail information and everything I need.”

“Any sport with data, metrics or some sort of real-time information is within our realm of opportunity,” adds Saylor.

“The future for us,” says Calilung, “is deciding what the vast majority of our users are going to do and then making our UI modular or offering some form of hardware modularity or customisability. That’s the only way you can do it.”

“A sports enthusiast could use their eyewear for running, cycling or playing golf. I don’t want that person to necessarily have a golf glass – I want them to have our performance glass.”

Saylor agrees: “If you want to go for a run and you want music, you should have music. If another day, you don’t care about metrics, you shouldn’t be burdened with AR and monitors or whatever creates the metrics. But if you’re him (points to Calilung) and what matters is power output or energy consumption – he’s going to have the experience he wants.”

Read more.

Gallery Stuff


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