0

December 24, 2014 AT 9:00 am

Wearable technology gets a fashion makeover @EntMagazine #WearableWednesday

A Fit Bit necklace in gold from Tory Burch.

Alev Aktar at Entrepreneur writes:

If wearable tech is to live up to its potential, it needs to start looking better. That’s why a growing number of savvy tech companies are collaborating with forward-looking fashion houses, and startups are focusing on design first.

“Wearables are arguably the most personal technology we’ve seen,” says Ayse Ildeniz, vice president and general manager of Intel’s New Devices Group, which partnered with hip retailer Opening Ceremony on smart bracelets, and with accessories giant Fossil for an upcoming project. “As such, we believe the fashion and design industry should be in the driver’s seat.”

“Silicon Valley has this misconception that if the technical feature is well-built enough, consumers will lap it up, no matter what it looks like. This is not the case,” adds Kate Unsworth, founder and CEO of Kovert Designs, a London-based startup that’s launching sleek, smart jewelry in time for the holidays. “Ever seen a smartwatch on the Champs-Élysées?”


Flora breadboard is Every Wednesday is Wearable Wednesday here at Adafruit! We’re bringing you the blinkiest, most fashionable, innovative, and useful wearables from around the web and in our own original projects featuring our wearable Arduino-compatible platform, FLORA. Be sure to post up your wearables projects in the forums or send us a link and you might be featured here on Wearable Wednesday!


Check out all the Circuit Playground Episodes! Our new kid’s show and subscribe!

Have an amazing project to share? Join the SHOW-AND-TELL every Wednesday night at 7:30pm ET on Google+ Hangouts.

Join us every Wednesday night at 8pm ET for Ask an Engineer!

Learn resistor values with Mho’s Resistance or get the best electronics calculator for engineers “Circuit Playground”Adafruit’s Apps!


Maker Business — Limor Fried featured in NYC’s HER BIG IDEA!

Wearables — Get concrete solutions

Electronics — Probe Compensation

Biohacking — Dr. Rita Levi-Montalcini was a Centenarian Gonzo Biohacker

Get the only spam-free daily newsletter about wearables, running a "maker business", electronic tips and more! Subscribe at AdafruitDaily.com !



No Comments

No comments yet.

Sorry, the comment form is closed at this time.