Inspired by Polar Bears, HotSquash Clothing Keeps You Warm or Cool #WearableWednesday

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Via ecouterre.

The fur coat of a polar bear has inspired a whole new line of clothing intent on keeping you warm in the winter and cool in the summer. UK brand, HotSquash has an impressive collection of clothes made from innovative textiles designed for personal climate control. When it’s hot outside, the clothes will wick away moisture and keep cool and when it’s hot the fabric has special insulating qualities to retain warmth. Plus the fabrics are super low maintenance, can go in your washer and dryer, they minimize odors, and they look great too.

Humans weren’t endowed with a furry coat like some mammals to keep us warm, so we have to rely on our clothes to protect us from the elements. Taking inspiration from polar bear fur, UK company HotSquash has come up with a whole line of women’s clothes with hidden technology to keep us cool or warm. Polar bears can stay warm in arctic temps because each of the hairs on their fur is hollow, which provides extra insulation. HotSquash applied biomimicry to this capability and developed its own warming fabric with hollow textiles that make you feel warmer.

On the flip side, they also came up with fabrics that help keep you cold by wicking away moisture, allowing sweat to evaporate and eliminate that clammy feeling you get when its really hot out. HotSquash has a line for both winter and summer wear in styles that are not even close to your granny’s thermal underwear. The stylish designs offer a wide array of options from formal wear to business clothes and even casual weekend outfits. Whether you need to stay cool under pressure or your work in a super cooled office, there’s an impressive selection of outfits to fit your needs. Plus all the textiles and clothes are made in the UK, can be machine-washed and are made to last a long time.

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