The NYTimes tell the story of how a start-up helped turn the Star Wars droid BB-8 into merchandise.
Then he had an idea. Just before his Sphero ball arrived, he had been poring over the designs for droids created for “Star Wars: The Force Awakens,” the movie arriving in theaters in December. One in particular stood out: BB-8, a beeping, free-rolling, orange and white ball with a little half-sphere hat.
But BB-8 was complicated. During the filming of the movie, it was a prop built on rollers and controlled by a puppeteer, he said.
“You would see this guy pushing BB-8 around, actually controlling BB-8, but he gets the equivalent of airbrushed out,” Mr. Iger said.
That presented a challenge for selling the new robot as merchandise. “What are we going to do with walk-around characters?” Mr. Iger said, referring to the real-life princesses, Mickeys and Buzz Lightyears that roam Disney’s theme parks. “You’ve got to have walk-around characters for BB-8, right?”
8-6-2021 (August 6, 2021) is the Snakiest day of the year and it’s also this year’s CircuitPython Day! The day highlights all things CircuitPython and Python on Hardware. See you there!
Stop breadboarding and soldering – start making immediately! Adafruit’s Circuit Playground is jam-packed with LEDs, sensors, buttons, alligator clip pads and more. Build projects with Circuit Playground in a few minutes with the drag-and-drop MakeCode programming site, learn computer science using the CS Discoveries class on code.org, jump into CircuitPython to learn Python and hardware together, TinyGO, or even use the Arduino IDE. Circuit Playground Express is the newest and best Circuit Playground board, with support for CircuitPython, MakeCode, and Arduino. It has a powerful processor, 10 NeoPixels, mini speaker, InfraRed receive and transmit, two buttons, a switch, 14 alligator clip pads, and lots of sensors: capacitive touch, IR proximity, temperature, light, motion and sound. A whole wide world of electronics and coding is waiting for you, and it fits in the palm of your hand.