Today, June 20th, 2015, Massimo Banzi, Co-founder of Arduino, and Eric Pan, founder and CEO of Seeedstudio announced at Maker Faire Shenzhen 2015 a strategic partnership between Arduino LLC and Seeedstudio.
Seeedstudio will manufacture and distribute Arduino LLC products using the new Genuino brand in China and other Asian markets.
The new Genuino name certifies the authenticity of boards, in line with the open hardware and open source philosophy that has always characterized Arduino. Genuino is Arduino LLC new sister-brand created by co-founders Massimo Banzi, David Cuartielles, Tom Igoe and David Mellis for markets outside of the USA.
“We are very excited to partner with SeeedStudio to manufacture our products in China. We’ve known and appreciated Seeed for years, we share the same values and I think they are one of the most forward looking companies in China” said Massimo Banzi.
And he also explained about Genuino: “Arduino is very popular in China but the brand is used heavily without permission. Genuino allows the market to clearly identify which products are contributing to the Open Source Hardware process. With Genuino, the Arduino.cc community will easily be able to recognize the partners who are contributing to support the development of the platform.”
Eric Pan, founder of Seeedstudio, explained: “Arduino is becoming a global language of making, we are proud to help provide Genuino branded localized products to carry on the conversation in China. Here we already have a huge Arduino user base and growing, it’s time to get us involved deeper with global ecosystem. “
The partnership between Arduino LLC and Seeedstudio is a bold new step of a global development plan by Arduino LLC. Arduino LLC has recently launched the Genuino brand and is already working with market-leading, innovative manufacturers/distributors in Asia, Europe, South America, Canada and Africa.
Stop breadboarding and soldering – start making immediately! Adafruit’s Circuit Playground is jam-packed with LEDs, sensors, buttons, alligator clip pads and more. Build projects with Circuit Playground in a few minutes with the drag-and-drop MakeCode programming site, learn computer science using the CS Discoveries class on code.org, jump into CircuitPython to learn Python and hardware together, or even use Arduino IDE. Circuit Playground Express is the newest and best Circuit Playground board, with support for MakeCode, CircuitPython, and Arduino. It has a powerful processor, 10 NeoPixels, mini speaker, InfraRed receive and transmit, two buttons, a switch, 14 alligator clip pads, and lots of sensors: capacitive touch, IR proximity, temperature, light, motion and sound. A whole wide world of electronics and coding is waiting for you, and it fits in the palm of your hand.
Have an amazing project to share? Join the SHOW-AND-TELL every Wednesday night at 7:30pm ET on Google+ Hangouts.
Join us every Wednesday night at 8pm ET for Ask an Engineer!
Maker Business — Rethink Robotics closes shop. Long live collaborative robots #makerbusiness
Wearables — Cleaning is key
Electronics — Serial overkill
Biohacking — Biohacking Resources – Books, Talks and Podcasts
Python for Microcontrollers — CircuitPython @ Hackaday SuperCon #ICYMI @circuitpython @micropython @ThePSF #Python
No comments yet.
Sorry, the comment form is closed at this time.