Interesting read from SmithsonianMag on the Ercoupe, an airplane modeled and marketed for everyday civilian use.
In October 1945, the future of travel sat in a glistening showroom in a Manhattan Macy’s. Alongside the department store staples of household appliances, gentlemen’s socks and ladies’ girdles was a small, all-metal, two-seater airplane. This was the Ercoupe, “the airplane that anyone could fly.”
Built by the Engineering and Researching Corporation (ERCO), the Ercoupe was billed as “America’s first certified spin-proof plane.” It was safe: Ads called it the “world’s safest plane” and compared its handling to that of the family car. Others vouched for its affordability, emphasizing that it cost less than $3,000 (about $39,000 today). It was also a media sensation: LIFE Magazine called it “nearly foolproof” and the Saturday Evening Post asked readers to not look at it “as another airplane, but as a new means of personal transportation.”
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