Flavor Science: What’s really in your pumpkin spice latte?
It’s hard to resist the pumpkin flavor frenzy that happens in fall, but what’s the science behind the taste? SciShow explains
If you take a look at an ingredients list, odds are you’ll find natural and artificial flavors somewhere in there. Turns out there’s a whole science to making your pumpkin spice latte taste like pumpkin spice, or your potato chips taste like pizza.