Waste-free packaging is here, but are consumers ready for it? Via The Guardian.
The packaging industry acknowledges that there’s a psychological barrier to eating packaging, particularly in regards to aesthetics. For example: bits of a membrane stuck between teeth or bits of cup floating in a drink. A combination of not wanting to alienate consumers and food safety regulations means that Loliware’s cups and WikiFood’s yogurt pearls are currently sold in eco-friendly packaging. While Loliware aspires to market its product in edible boxes, WikiFoods’ ambition is to go container-free and for the pearls to be sold a bit like sweets in a pick’n’mix aisle. “It could be a served bar situation, like a gelato bar, or a bulk option in the freezer where consumers can fill their own containers,” adds Freedman.
There’s also the issue of hygiene to be navigated; sceptics are likely to be concerned about possible contamination. WikiFoods believes that this is simply because people aren’t used to seeing certain products that are normally packaged out of their wrapping.
“I would politely ask [any concerned person] what they do with their apples and other produce when they take them home. I assume they wash them. Which is what you can do with a WikiPearl,” explains Freedman. “Or what do they do when they take bagels, scones or muffins from the bakery racks? They use tongs or a piece of wax paper to place it in a container.”
Have an amazing project to share? Join the SHOW-AND-TELL every Wednesday night at 7:30pm ET on Google+ Hangouts.
Join us every Wednesday night at 8pm ET for Ask an Engineer!
Learn resistor values with Mho’s Resistance or get the best electronics calculator for engineers “Circuit Playground” – Adafruit’s Apps!
Maker Business — MakerBot’s technology of the future grapples with its rocky past
Wearables — Glue thoughts
Electronics — Check out this shorthand shortcut
Biohacking — Take a Tour of the Alcor Cryonics Facility
No comments yet.
Sorry, the comment form is closed at this time.