MEET THE GUY BRINGING ‘DUMB DATA’ MOVIE MATH TO REDDIT
Check out this piece from WIRED about a movie buff conducting his own quasi-scientific investigations. Mark Hofmeyer sets out to answer those nagging moving questions no one asked: How far did Denton jump in Reign of Fire? How far does Jim travel underwater in Deep Blue Sea?
Hofmeyer, a freelance writer who also works for a culinary-event company, doesn’t have any statistics training. He just re-watches certain films and scenes over and over again, and uses a combination of movie-review metrics, research, and best guesses to draw conclusions. In his first major analysis, in 2013, he determined that Jason Statham movies tended to perform better on Rotten Tomatoes if the star wore an overcoat on its poster, as opposed to a suit or cardigan. That report, like many of his findings, just needed a bit of armchair analysis; but occasionally, a bit of fieldwork is required.
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