0

Sally McKay Examines the Affects of the Animated GIF #ArtTuesday

If you’ve got some time and have been looking for an article to chew on don’t miss this article from Art F City:

Both somewhat retro and somewhat activist, the animated GIF is appealing to many internet artists because it signifies an anti-corporate agenda as well as a kind of “truth to materials” commitment to technologies that are elegantly designed for democratic online use.

Since the early days of internet art, online artists have participated in challenging the museum and gallery hierarchies of off-line art systems.9 The vast majority of GIFs (as well as YouTube videos, Flash animations, RealAudio sound files and a host of other cultural digital formats) are used by creative producers who do not self-identify as artists. Animated GIFs are created, collected and displayed by everyone from Christian website designers,10 to antique technology buffs,11 to culture bloggers.12 For online artists, then, the use of the animated GIF also demonstrates a willingness to plunge into the vernacular of online production, blurring boundaries between art and non-art categories. Most analyses of animated GIFs discuss their signifying functions according to their specific contents and/or their historic, socio-political role in the culture of online production, but as noted above, their affective qualities are rarely, if ever, addressed.

The affective qualities of artists’ animated GIFs emerge in part from the context of their production. GIFs are designed to be viewed at home, in private, by people who are sitting at their computers. Yet at the same time these people are immersed in the hybrid, public/private environment of a personal computer connected to the collective public commons of the internet. The viewing distance — the space between the face and the monitor — is very tight. GIFS are simultaneously “in your face” and in your mind, their affects continuous with the immersive experience of daily internet use. However, just at Richard Dyer describes the songs in Hollywood musicals as “self-enclosed patterns”13 set apart from the narrative structure, animated GIFs — like casual online puzzle games with their addictive audio and visual rewards — provide brief moments of aesthetic affect, diversions that are set apart from the running narrative of the work day.

Read more


Screenshot 4 2 14 11 48 AMEvery Tuesday is Art Tuesday here at Adafruit! Today we celebrate artists and makers from around the world who are designing innovative and creative works using technology, science, electronics and more. You can start your own career as an artist today with Adafruit’s conductive paints, art-related electronics kits, LEDs, wearables, 3D printers and more! Make your most imaginative designs come to life with our helpful tutorials from the Adafruit Learning System. And don’t forget to check in every Art Tuesday for more artistic inspiration here on the Adafruit Blog!

Make a robot friend with Adafruit’s CRICKIT – A Creative Robotics & Interactive Construction Kit. It’s an add-on to our popular Circuit Playground Express, FEATHER and other platforms to make and program robots with CircuitPython, MakeCode, and Arduino. Start controlling motors, servos, solenoids. You also get signal pins, capacitive touch sensors, a NeoPixel driver and amplified speaker output. It complements & extends your boards so you can still use all the goodies on the microcontroller, now you have a robotics playground as well.

Join 7,500+ makers on Adafruit’s Discord channels and be part of the community! http://adafru.it/discord

CircuitPython in 2018 – Python on Microcontrollers is here!

Have an amazing project to share? Join the SHOW-AND-TELL every Wednesday night at 7:30pm ET on Google+ Hangouts.

Join us every Wednesday night at 8pm ET for Ask an Engineer!

Follow Adafruit on Instagram for top secret new products, behinds the scenes and more https://www.instagram.com/adafruit/


Maker Business — Despite multiple bankruptcies, RadioShack continues to find ways to keep the lights on

Wearables — Molding with glue

Electronics — A few words on inductor resistance

Biohacking — Running Blades

Python for Microcontrollers — Help bring CircuitPython to other languages!

Get the only spam-free daily newsletter about wearables, running a "maker business", electronic tips and more! Subscribe at AdafruitDaily.com !



No Comments

No comments yet.

Sorry, the comment form is closed at this time.