0

Clever LEGO Ads Encourage Kids to Build Their Futures

Lego build the future ogilvy 1

Via My Modern Met

Firefighter, astronaut, rock star—three dream professions that almost every child has fantasized about at some point. And now, LEGO has used these fantasies to build a reality in a set of brilliant new ads by Ogilvy Bangkok. Surprising and nostalgic, they perfectly capture the daydreams of our youth and aspirations for the future.

As the children construct their professions from the inside out, the tagline “Build the future.” succinctly captures the idea on multiple levels. “Lego’s ultimate purpose is to inspire and develop children to think creatively, reason systematically and release their potential to shape their own future,” explains Ogilvy Thailand vice chairman Nopadol Srikieatikajohn. “We utilize the visual of a kid building with Lego bricks in the shape of his or her dream career. The Lego bricks that are being built symbolize the kids’ development, which gradually grows bigger and closer to their dream future.”

Learn more!


Stop breadboarding and soldering – start making immediately! Adafruit’s Circuit Playground is jam-packed with LEDs, sensors, buttons, alligator clip pads and more. Build projects with Circuit Playground in a few minutes with the drag-and-drop MakeCode programming site, learn computer science using the CS Discoveries class on code.org, jump into CircuitPython to learn Python and hardware together, TinyGO, or even use the Arduino IDE. Circuit Playground Express is the newest and best Circuit Playground board, with support for CircuitPython, MakeCode, and Arduino. It has a powerful processor, 10 NeoPixels, mini speaker, InfraRed receive and transmit, two buttons, a switch, 14 alligator clip pads, and lots of sensors: capacitive touch, IR proximity, temperature, light, motion and sound. A whole wide world of electronics and coding is waiting for you, and it fits in the palm of your hand.

Join 14,000+ makers on Adafruit’s Discord channels and be part of the community! http://adafru.it/discord

CircuitPython 2019!

Have an amazing project to share? The Electronics Show and Tell is every Wednesday at 7:30pm ET! To join, head over to YouTube and check out the show’s live chat – we’ll post the link there.

Join us every Wednesday night at 8pm ET for Ask an Engineer!

Follow Adafruit on Instagram for top secret new products, behinds the scenes and more https://www.instagram.com/adafruit/


Maker Business — Robotics manufacturer Anki is stripped for parts

Wearables — Form a flame

Electronics — Lead-free Soldering Temperature

Biohacking — Vitamin-C + Gelatin for Accelerated Recovery

Python for Microcontrollers — See you at Supercon, Python #2 language on GitHub and more! #Python #Adafruit #CircuitPython #PythonHardware @circuitpython @micropython @ThePSF @Adafruit

Adafruit IoT Monthly — Helping Harry's Heart, CircuitPython meets AWS IoT and more!

Microsoft MakeCode — Lenticular Art Display with Crickit

Get the only spam-free daily newsletter about wearables, running a "maker business", electronic tips and more! Subscribe at AdafruitDaily.com !



No Comments

No comments yet.

Sorry, the comment form is closed at this time.