Firefighter, astronaut, rock star—three dream professions that almost every child has fantasized about at some point. And now, LEGO has used these fantasies to build a reality in a set of brilliant new ads by Ogilvy Bangkok. Surprising and nostalgic, they perfectly capture the daydreams of our youth and aspirations for the future.
As the children construct their professions from the inside out, the tagline “Build the future.” succinctly captures the idea on multiple levels. “Lego’s ultimate purpose is to inspire and develop children to think creatively, reason systematically and release their potential to shape their own future,” explains Ogilvy Thailand vice chairman Nopadol Srikieatikajohn. “We utilize the visual of a kid building with Lego bricks in the shape of his or her dream career. The Lego bricks that are being built symbolize the kids’ development, which gradually grows bigger and closer to their dream future.”
Adafruit publishes a wide range of writing and video content, including interviews and reporting on the maker market and the wider technology world. Our standards page is intended as a guide to best practices that Adafruit uses, as well as an outline of the ethical standards Adafruit aspires to. While Adafruit is not an independent journalistic institution, Adafruit strives to be a fair, informative, and positive voice within the community – check it out here: adafruit.com/editorialstandards
Stop breadboarding and soldering – start making immediately! Adafruit’s Circuit Playground is jam-packed with LEDs, sensors, buttons, alligator clip pads and more. Build projects with Circuit Playground in a few minutes with the drag-and-drop MakeCode programming site, learn computer science using the CS Discoveries class on code.org, jump into CircuitPython to learn Python and hardware together, TinyGO, or even use the Arduino IDE. Circuit Playground Express is the newest and best Circuit Playground board, with support for CircuitPython, MakeCode, and Arduino. It has a powerful processor, 10 NeoPixels, mini speaker, InfraRed receive and transmit, two buttons, a switch, 14 alligator clip pads, and lots of sensors: capacitive touch, IR proximity, temperature, light, motion and sound. A whole wide world of electronics and coding is waiting for you, and it fits in the palm of your hand.
Have an amazing project to share? The Electronics Show and Tell is every Wednesday at 7:30pm ET! To join, head over to YouTube and check out the show’s live chat and our Discord!
Python for Microcontrollers – Adafruit Daily — Python on Microcontrollers Newsletter: CircuitPython Comes to the ESP32-P4, Emulating Arm on RISC-V, and Much More! #CircuitPython #Python #micropython @ThePSF @Raspberry_Pi
EYE on NPI – Adafruit Daily — EYE on NPI Maxim’s Himalaya uSLIC Step-Down Power Module #EyeOnNPI @maximintegrated @digikey