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The New York Times Asks Does Hispanic Heritage Month Need a Rebrand? #HispanicHeritageMonth

Adafruit national hispanic heritage month 2019 blog

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Important read from The New York Times:

Back then, it was viewed as a step toward visibility, named after the new shared label, Hispanic, that had come into use to refer to Spanish and Latin American descendants living in the United States.

But fast forward to 2019, and Hispanic Heritage Month seems to have lost its sheen. Many of us bristle at the persistence of the term “Hispanic,” given its connection to Spain and colonization.

Read more


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