Fighting Racial And Gender Bias In Algorithms #Tech #AI

 

Joy Buolamwini’s research helped persuade Amazon, IBM, and Microsoft to put a hold on facial recognition technology. Through her nonprofit Algorithmic Justice League, she’s now battling AI bias in other realms. While working with facial analysis software, she noticed that the software was unable to detect her face.

The people responsible for the algorithm hadn’t taught it to identify a broad range of skin tones and facial structures. Her subsequent MIT thesis exposed how facial-recognition technology performed better when analyzing photos of lighter-skinned men than of darker-skinned women.

This groundbreaking study, which crushed the myth of machine neutrality resulted in both Microsoft and IBM updating their AI. She calls this bias the “coded gaze” and argues for more accountability as AI become more embedded in our lives.

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