NEW PRODUCT – Electrify – An Optimist’s Playbook for Our Clean Energy Future by Saul Griffith
When the future may appear gloomy and overwhelming, we can look to science and fact-based processes to find our way out of the darkness and conserve our planet’s resources for generations to come. Electrify, with 288 pages and 47 black-and-white illustrations, will help galvanize the reader into re-thinking how to collaboratively deter climate change.
An optimistic—but realistic and feasible—action plan for fighting climate change while creating new jobs and a healthier environment: electrify everything.
Climate change is a planetary emergency. We have to do something now—but what? Saul Griffith has a plan. In Electrify, Griffith lays out a detailed blueprint—optimistic but feasible—for fighting climate change while creating millions of new jobs and a healthier environment. Griffith’s plan can be summed up simply: electrify everything. He explains exactly what it would take to transform our infrastructure, update our grid, and adapt our households to make this possible. Billionaires may contemplate escaping our worn-out planet on a private rocket ship to Mars, but the rest of us, Griffith says, will stay and fight for the future.
Griffith, an engineer and inventor, calls for grid neutrality, ensuring that households, businesses, and utilities operate as equals; we will have to rewrite regulations that were created for a fossil-fueled world, mobilize industry as we did in World War II, and offer low-interest “climate loans.” Griffith’s plan doesn’t rely on big, not-yet-invented innovations, but on thousands of little inventions and cost reductions. We can still have our cars and our houses—but the cars will be electric and solar panels will cover our roofs. For a world trying to bounce back from a pandemic and economic crisis, there is no other project that would create as many jobs—up to 25 million, according to one economic analysis. Is this politically possible? We can change politics along with everything else.
Saul Griffith, inventor, entrepreneur, and engineer, is the founder of Rewiring America, a nonprofit dedicated to decarbonizing America by electrifying everything, and founder and chief scientist at Otherlab. He was a recipient of a MacArthur “genius grant” in 2007.