He learned early on that people balked at paying more than $50 or $100 for a large custom piñata, even for a special event like a wedding and despite the creativity, skill, and labor involved. “I can’t help but think this is in part due to attitudes about Mexican culture here in the U.S.,” he says. “The expectation is that Mexican goods, labor, food, and crafts are cheap or inexpensive. My hope is that as the piñata is appreciated in the fine art world, the value will translate to the commercial world and allow piñateros to make a living wage from what they do.”
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