The Rise of “Immersive” Art #ArtTuesday

The Rise of Immersive Art The New Yorker

Have you been to an immersive digital art experience recently? They do seem to be popping up more frequently and promise new experiences for attendees. The New Yorker takes a deep dive to look at what they are, where they came from and where they might be going.

New Yorker:

Today, commercial immersive experiences are beginning to move into more traditional, institutional settings. This spring, the Grand Palais, in Paris, will partner with the Louvre to début “La Joconde: Exposition Immersif,” an immersive exhibit based on the Mona Lisa that the organizers say will offer a “unique interactive and sensory experience.” And, in partnership with Grande Experiences, an Australian content-creation company, Newfields—formerly the Indianapolis Museum of Art—has converted a floor of its building into a dedicated exhibition space for immersive digital art, called THE LUME Indianapolis. Marketing materials describe THE LUME as a “contemporary, next generation, fully immersive digital art gallery” involving a hundred and fifty projectors, a musical score, thematic food-and-beverage options, and “suggestive aromas.” (Grande Experiences works with ScentAir, a plug-in-fragrance manufacturer specializing in “memorable customer experiences.”)

Read more!


Screenshot 4 2 14 11 48 AMEvery Tuesday is Art Tuesday here at Adafruit! Today we celebrate artists and makers from around the world who are designing innovative and creative works using technology, science, electronics and more. You can start your own career as an artist today with Adafruit’s conductive paints, art-related electronics kits, LEDs, wearables, 3D printers and more! Make your most imaginative designs come to life with our helpful tutorials from the Adafruit Learning System. And don’t forget to check in every Art Tuesday for more artistic inspiration here on the Adafruit Blog!


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