Apple’s new program to support female tech founders @smartcompany

Apple CEO Tim Cook declared the tech industry “will not achieve nearly what it could achieve” until it diversifies, as he launched a new app store foundations program supporting female developers.

Speaking with the BBC, he added that: “The essence of technology and its effect on humanity depends upon women being at the table.”

Apple’s new UK-based App Store Foundations Program aims to address the gender imbalance in tech and coding, by specifically supporting all-female founders.

“Technology’s a great thing that will accomplish many things, but unless you have diverse views at the table that are working on it, you don’t wind up with great solutions.”

“Businesses can’t cop out and say ‘there’s not enough women taking computer science — therefore I can’t hire enough’,” Cook said.

In October 2021, Apple joined a coterie of tech giants including Google, Snap, and Salesforce to form the “Catalyze Tech” coalition with the aim of improving representation of minority groups in Silicon Valley.

Read more on SmartCompany.


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